Lydia Bynes, a veteran lifestyle and interior designer, wanted to share her client-rejected ideas that had better value among varying tastes. She believed the rejections weren’t really because of their lack of efficiency. In reality, she believed the designs worked depending on the circumstance.
Square Lifestyle Magazine began after she studied interior design situations where she could use her other ideas. After her first publishing in 2000, more interior designers and lifestyle enthusiasts had contacted her to write about their own ideas and share her goal of turning once-rejected ideas into something beautiful and worthwhile.